How entries are sourced

Every entry links to public sources: trade press, brand or agency pages, studio case studies, and tool makers' customer stories. The index currently has 57 entries.

How we handle tools

A tool is listed only when a cited source credits it. If no source names the tools, the entry says Undisclosed. We don't guess from how an ad looks.

Official vs spec

Spec ads are unofficial work made by creators without a brand commission. They're labeled Spec and can be filtered out.

Reception

Reception notes summarize reporting in the cited sources. "Pulled" means sources report the ad was removed or withdrawn.

Corrections

Spotted an error or know the tools behind an ad? Send a correction with a source.